“We know how tough it is to keep on top of life's essential spends, so we curated a campaign that shows everyday Aussies how easy it is to Fight Back against the rising cost of living and turn life's essentials into small victories by earning Cashback, through ShopBack” says Angus Muffet, GM of ShopBack Australia.
To illustrate the full suite of benefits that ShopBack provides, the “Fight Back” campaign will focus on empowering its shoppers to achieve small victories in their daily online shopping trips, aligning to the brand proposition “Feels Good”.
With over 4000 online, in-store and gift card brands, ShopBack has made it even easier to make their shoppers' dollar go further in the fight against the rising cost of living. Not only can shoppers earn up to 30% Cashback on their everyday online shopping, they can also use the Cashback in their ShopBack account as a source of funds to purchase gift cards, cinema tickets and food & beverage at over 2000+ participating Sydney and Melbourne venues.
To celebrate the Group’s fifth anniversary, ShopBack Australia will be launching “ShopBack Pay", in the Melbourne market, a feature that enables shoppers to earn up to 30% Cashback on their bills at local dining establishments. Eligible restaurants include Papparich, Coco Fresh Tea & Juice, David’s Hot Pot, Machi Machi, Burger Road, Pretzel and more.
“At ShopBack, we felt it was our duty to come up with new ways to save. In addition to earning up to 30% Cashback on your online shopping, the launch of ShopBack Pay has made it possible for customers to earn Cashback across 20000+ bricks and mortar locations in Sydney and Melbourne, where Aussies can now use the ShopBack app to pay their bill through a QR code. Payment is made with a linked credit card, or with Cashback earned from a previous purchase”, said Angus Muffet, GM of ShopBack Australia.
The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 40 million shoppers across 11 markets. In 2023, the Group expanded its offerings into Germany, signalling its entry into the European market.
Driven by the vision to be the world's most rewarding way to shop, ShopBack is dedicated to saving members money and time, while delivering delightful experiences with every purchase. The platform also enables merchants and brands to engage with their members in a cost-effective manner.
Founded in 2014, ShopBack now powers over US$4 billion in annual sales for over 20,000 online and in-store partners. Facilitating upwards of half a million transactions daily, ShopBack continues to provide value to both members and merchants through its innovative offerings. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.
